‘Okay, so what do we do?’ – New Markets Reshape Crab Industry

“China shutting down was when we first started to feel the impact of the (coronavirus) pandemic, then the closures of restaurants and stores hit us full blast,” says Novotny. “All of a sudden nothing was going out.” “But necessity is the mother of invention. Everyone from the crabbers to the processors to the mom-and-pop places started saying, ‘Okay, so what do we do?’ and you started to see Pacific Seafood start shipping crab all over the country.” Until the pandemic, flash-freezing techniques, which freeze crabs in a briny block of ice to maintain flavor and texture, was a niche market, used primarily for small orders. >click to read< 10:37

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