Tag Archives: Maine industry to boost marketing

Got lobster? Maine industry to boost marketing (see related “Lobster band pushes Atlantic Canada brand”) posted earlier

California has its  raisins, Florida its oranges and Vermont has maple syrup. Now, Maine’s  lobster industry is trying to market its brand more broadly and increase  sales of the state’s best-known seafood. The annual marketing  budget for lobsters will increase more than six-fold to $2.2 million  under a law taking effect in October, launching what some call a new era  for the industry. more@portlandpress  22:13