Jersey fisherman hopes new lobster label could help keep island’s fishing industry afloat
A Jersey fisherman hopes his new lobster label will raise public awareness about the island’s crustaceans in an attempt to increase demand among consumers. Last month, Ian Syvret won the Marine Stewardship Council’s (MSC) ‘Fishing Hero of the Year’ award for creating a new single-use label which includes the name of the fisher who caught the lobster. The blue label is attached to the lobster so it can be released alive and safe rather than clipping or marking the creature’s body. Ian’s award means that lobsters caught in Jersey can now be sold commercially with MSC eco status, which means he can now sell lobster to whoever he wants. more, >>CLICK TO READ<< 08:08
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