Fear, legacy and the Alaska seafood industry
My journey began from a deep-rooted fear — the fear of watching a livelihood, passed through generations of commercial fishermen, slip through my fingers. Three decades ago, I was a young Copper River fisherman caught in the middle of a market crash. Farmed salmon had just entered the U.S., tanking prices for wild Alaska salmon. As a young commercial fisherman, fiercely proud of the salmon I caught, this shift turned my world upside down. At that moment, I made a pivotal decision — band with three other fishermen, three other fishermen, and wage a battle for the premium markets I felt Alaska salmon rightfully deserved. Spoiler alert: It’s been three decades, and we’re still fighting every day to compete. With experience, I’ve learned that my competition extends beyond other seafood; it’s beef, poultry and other proteins that occupy the “center of the plate.” In the face of market crises, conflicts, recessions, political turmoil and economic challenges, the burden I bear today mirrors the weight I carried in my 20s, but the challenges are now bigger and more complex. more, >>CLICK TO READ<< 21:41
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