Tag Archives: selling direct to the public

Fresh Off the Boat

California fisheries are considered a “Legacy Industry” that sustains local families while helping to attract tourists. Shockingly, the California commercial fleet that included 5,000 boats in 1980 diminished to only 464 vessels by 2022, and Fort Bragg is home to 103 of these registered commercial fishing boats. The fish catchers who are still fishing are finding it increasingly necessary to “adapt or die.” Fortunately, Noyo Harbor seems to have some very resourceful people who have taken this challenge to heart and devised some innovative ways to help get the freshest fish onto your dinner table.   Dan Platt, aka Captain Dan, is a commercial fisherman, diver, and owner of Noyo Harbor Tours in Fort Bragg. He owns two boats: the Zhivago, a converted 1931 former Coast Guard craft for fishing, and The Noyo Star, his eco-friendly electric tour boat. The recent tough times in California fisheries encouraged Dan to think outside the box. To improve his bottom line, he is sometimes able to sell his fish direct from his boat to customers on the dock, cutting out the middleman.  more, >>CLICK TO READ<<10:20

The west Cumbria fishing family saved by social media

When fisherman John McAvoy goes to work, he is gone for days. After two nights at sea and precious little sleep he returns to sell his catch. These days the first in line are the local customers who, following the siren call of social media, saved him and his boat when Covid threatened to sink his livelihood. But Covid put paid to that odd market symmetry, halting the transport of seafood to buyers in France and Spain and shutting restaurants. Were it not for John’s daughters, and their youthful affinity with social media, that might have been the end of the line for him. Photos, >click to read< 08:50

Selling Direct to the Public: What looked like disaster for Haworth Fish Co. has turned into new business

After a week at sea, Nick Haworth returned to port with 30,000 pounds of big eye tuna and opah aboard Kaylee H,,, Having been hundreds of miles offshore, the crew had not heard the news: On March 17, 2020, fearing a surge of coronavirus cases, the county health department shut down all indoor dining, instantly destroying the restaurant industry’s appetite for the fresh investment sitting on ice below deck in the fishing boat’s hold. “We had nowhere to sell our catch,,, photos, >click to read<,09:17

Australia: Cheap lobsters on Christmas tables as prices plummet due to China import ban

Commercial fishers operating in Victoria, Tasmania, and South Australia are supplying record volumes to the domestic market after China’s ban on Australian live lobster imports. With the crustaceans removed from restaurants and markets in China, (you know the drill),,,Tasmanian commercial fisher Jason Hart this week sold his catch directly to the public at the Strahan wharf. “I’ve never had to worry about selling them from the wharf before,” Mr Hart said. “Even when our markets have been bad you can still on-sell the fish. But I’ve never seen it like this,,, >click to read< 13:48